Client Stories
Michelle’s Story
OBJECTIVE
Michelle arrived with a challenge - a vibrant array of personal and professional experiences she wasn't sure how to shape into a cohesive personal brand. She sought not just clarity but an action plan that encompassed all aspects of her digital presence - personal branding, social media, and her nascent coaching business. The goal was not only to create an authentic, compelling brand but to lay the foundations for sustainable growth.
STRATEGY
Drawing on Michelle's unique experiences and personal journey, we focused on capturing her authenticity and distinctive voice. The strategy was multifaceted - from constructing a unique brand persona to creating a palette of olive greens, sages, creams, and greys that reflected Michelle's values and vision.
IMPLEMENTATION
Our plan unfolded in dedicated sessions, where we meticulously strategized her content for the upcoming weeks and brainstormed on effective ways to grow her audience connection. Furthermore, I assisted Michelle in strengthening the copy for her website, ensuring her brand's voice was consistent, persuasive, and powerful across all platforms.