
Case study 16
MAKO Studios
2026 · 2026, ongoing
Context
Consulting and advisory work that started with the identity and ended up touching the partnerships, the talent in the building and the way the room is filled.
My role
Consultant · Advisor · Brand designer · Talent booker
- Consulting and advisory across positioning, offer and how the studio makes money between projects.
- Brand identity from the ground up: the logo, the typographic system and the rules that keep it consistent.
- Partnership development, bringing in brands and collaborators with a credible reason to be there.
- Talent booking for sessions, shoots and events.
- PR and guestlisting, shaping who is in the room and who writes about it afterwards.
Impact
- Full
- Logo and brand system delivered
- Ongoing
- Advisory and partnerships
A studio with a brand that holds up in front of partners, a booking pipeline for talent, and a guest strategy that puts the right people in the room.


